Release Foundation Announces Partnership with Under Armour for New York City Marathon
FOR IMMEDIATE RELEASE
(NEW YORK CITY, NY) October 19, 2023 – The Release Foundation, which provides scholarships for substance use disorder and mental health treatment to those who need it but can’t afford it, is thrilled to announce a partnership with Under Armour for the 2023 New York City Marathon.
The global performance apparel brand will outfit the Release Foundation’s 100-person New York City Marathon team as they run to raise funds for lifesaving treatment.
“Partnering with a powerhouse brand like Under Armour, who promotes voices like ours and values community, is a dream come true,” said Zac Clark, founding board member of the Release Foundation. “Our team could not be more proud to wear the logo.”
To kick off the partnership, Under Armour joined the Release Foundation at their Monday Night Run Club, which was created to build community and connection among runners of all levels.
Release and Under Armour will also be teaming up to host a Community Shakeout Run and Cheer Station over the Marathon Weekend. The Shakeout Run will meet at Central Park’s Great Lawn at 9:30 AM on Saturday, November 4th. And the Cheer Station will be located at Avoca restaurant on 1st Avenue and 88th Street starting at 7:00 AM on Sunday, November 5th – featuring a DJ, brunch, on-course refreshments, and a surplus of cheer supplies at the most electric point of the marathon course.
About Release Foudation
The Release Foundation is a 501(c)3 nonprofit whose mission is to redefine the way the world treats, supports, and views recovery by making addiction and mental health treatment more accessible and building a community where everyone seeking more purpose and connection is welcome.
About Under Armour
We believe in waking up every morning to make athletes legendary. From the best of the best to the ones just getting started, we put the athlete at the center of everything we do. We create fearlessly with the courage and conviction to defy convention. We innovate by taking bold and smart risks. We show up big where athletes train, compete, and recover.